Case Study
McCarthy Building Companies is one of the oldest and most respected construction firms in the United States, delivering large-scale projects in healthcare, education, commercial, and infrastructure. Despite its strong offline reputation, McCarthy’s digital presence struggled with low search visibility, poor keyword rankings, and slow site performance.
The challenge was to align their online presence with their industry leadership — boosting search rankings, improving performance, and generating qualified leads.
Web6 Solutions developed a full-service SEO growth strategy. Our team optimized site speed, improved Core Web Vitals, restructured on-page SEO elements, and crafted a keyword-driven content plan. Schema markup, enhanced internal linking, and responsive optimization further elevated user experience.
The results were transformative. McCarthy achieved a 100/100 PageSpeed score, ranked for 31K+ keywords, and grew to 66K monthly organic visitors. Impressions increased to 165K, CTR tripled, and search visibility positioned McCarthy as a digital leader in the construction sector.
Technical SEO & Performance Optimization
Achieved a perfect 100/100 PageSpeed score, resolved Core Web Vitals issues, and enhanced site accessibility.
On-Page SEO & Content Strategy
Optimized titles, meta descriptions, and headings; implemented schema markup; and restructured content for clarity and engagement.
Keyword Research & Targeting
Focused on high-intent keywords like “commercial construction companies” and “healthcare construction,” securing top Google rankings.
Analytics & Search Console Setup
Improved tracking accuracy, enabling better insights into traffic, CTR, and conversion behavior.